USA Cycling Pro Championships
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Mission
Connect our fans (who are unable to attend the races in person) to the thrill and excitement of the USA Cycling Pro Championships.
Decision
Created a community toolbar called the Race Bar using Conduit's free service. Provided it for fans to experience the race in real-time.
 | Live streaming audio of the race |
| Instant access to team and results information |
| Links to race related events and official merchandise |
| Featured it from our homepage as a conduit to the live audio race feed. Offered it to our current subscribers in an Email blast. Promoted it further in blogs and a press release |
Mission Accomplished
"What an amazing response! Over 82% of our fans downloaded the Race Bar to listen to the live audio relay and get more information. We are now making our Race Bar a standard to cover all our events!"
Chris Aronhalt
Managing Partner
Medalist Sports
http://www.usacyclingchampionships.com
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