Promotional Pointers from the Pros

It is important to make your toolbar ad banner go with the flow of your site. That's why Conduit's library of banners is so myriad and extensive, with dozens of styles, sizes and shapes to choose from. If you don't find an appropriate banner under the 'Banners' tab in your Toolbar Control Panel, it may be worth investing a bit of time in creating one that is.

Check out the Maxima FM 89.1 toolbar banner. Not only does it match the site perfectly, but it takes up the entire right-hand column of the page:

Why not put your Flash or audio knowledge to work on your banner? Banners that move, speak or do something unique get more clicks.

Check out the Bob Denver Little Buddy Radio toolbar banner. When you click on it, a narrator tells you all about the toolbar's top qualities:

Users will not download your toolbar if they do not see your banner ad. That's why the placement of your banner in a prominent place on your pages is arguably the most important click-factor. In general, it's a good idea to use more than one banner, especially on your homepage. The hottest spots to get noticed include: your site's navigation bar, anywhere above the fold on your homepage, and within a 'banner-box' on its own...

Check out the Source Tunes toolbar banner. It is located way above the fold on the homepage, in a very prominent place on the page: