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180,000 web publishers. 38 million users. One company. May 2009

Powerful Analytics from Conduit
Improve Your Marketing Program

Conduit Analytics If you want to know more about measuring results and improving your community toolbar, this is the issue for you.

We will give you a tour of Conduit Analytics and show you how some of our publishers are using the analytics to optimize their toolbars and get (and keep) more users.
Conduit Introduces New Advanced Analytics
Conduit Analytics are now available to every publisher of a community toolbar on the Conduit platform. These easy-to-use reports can be found on the "Analytics" tab of the Control Panel and will measure installations, active users, and component popularity.
Components Report
Each of these data items can also be organized by geography. The information can be sorted and is delivered in easy-to-read bar view, pie chart, or columns. All information can be easily exported to Excel. More details are available in the FAQ.
The information gleaned from Conduit Analytics enables web publishers to make better decisions about what content, applications, and services to make available on their community toolbars.
Pie Chart
"We harness the most advanced technologies to help our customers to improve their marketing campaigns, product distribution, and revenue strategies," said Adam Boyden, President of Conduit. "Because we now give them more visibility into the popularity of their components, they can optimize their community toolbar to give users exactly what they want, when they want it."
Check out the new analytics now
Toolbar Spotlight: FireNews.net
FireNews.net provides news and information for North Carolina's Fire Service. Through the FireNews community toolbar, members can be alerted quickly about fires in the area.
New New Twitter Reader for Your Toolbar

Conduit has created a unique, new Twitter Reader component. Add it to your toolbar and your community can follow your tweets, even if they don’t have a Twitter account. You can also add any other Twitter account (including celebrities!). Check it out in your Control Panel's Toolbar tab under the Content Components.
ForumFAQ Now Available in the Forum
A new frequently asked questions page is now available in the Conduit Forum. It provides detailed answers to questions on topics such as toolbar components, personalization, Conduit Rewards, and more. Find out here.
TipChoose the Best Components
Let Conduit Analytics help you! Check the Toolbar Usage report to see which components get the least usage. Consider removing them and replacing them with new components that are similar to the ones your users like. Wait a few days and then see how your overall toolbar usage increases!
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